ABOUT: POWER PLAY
THIS IS: Amplify, lengthen + lift lashes for a flake-free, smudge-proof finish. This multi-tasking, all-in-one mascara primes and delivers intense volume. Its unique, elongated brush lengthens + separates lashes (even the shorties) for a fully-fanned-out effect.
WHY YOU WANT IT:
*In a consumer study conducted with 35 participants between the ages of 18-49
P.S.: All about-face products are 100% vegan and cleanly-formulated.
All about-face products are 100% vegan and cleanly-formulated.
we are currently updating our ingredients sections! For further help, please contact help@aboutface.com
This mascara is the perfect one of you're looking for a good lengthing wand. The thin wand gives you a good amount of precision when applying and there isn't a lot of product on the brush when you pull it out so your lashes don't clump! Great product and price.
I love this product! It can be challenging to remove without some eye makeup remover, but I like that it stays on all day! I even bought one for my aunt.
This reminds me of L’Oréal volume mascara.
I absolutely love this mascara. It’s easy to put on and take off.
i love how not only is this volumizing, it was also amazingly had the staying power even into the next day. i haven't cried (LOL or anything) to test if it is smudgeproof but even when i clean it it doesn't budge much, will definitely be my go to mascara once this is and my current ones is done
