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1994 Volumizing Mascara

Jet Black 13 ml / 0.43 fl oz
Rated 4.6 out of 5
Based on 90 reviews
$19

ABOUT: POWER PLAY


THIS IS: Amplify, lengthen + lift lashes for a flake-free, smudge-proof finish. This multi-tasking, all-in-one mascara primes and delivers intense volume. Its unique, elongated brush lengthens + separates lashes (even the shorties) for a fully-fanned-out effect. 


WHY YOU WANT IT: 

  • 98% agreed the mascara did not flake*
  • 94% confirmed the product wore for up to 14 hours*
  • 92% noticed immediately fuller lashes*
  • 91% agreed the mascara built dramatic volume*
  • 87% agreed lashes looked visibly longer*
  • Strong-hold formula that won’t transfer, flake or smudge
  • Formulated as an all-in-one primer + mascara
  • Infused with: Vitamin B5, Coconut Oil, Vitamin E + Castor Oil for extra conditioning + care to lashes

*In a consumer study conducted with 35 participants between the ages of 18-49


P.S.: All about-face products are 100% vegan and cleanly-formulated.


SIZE:  13 ml / 0.43 fl oz

All about-face products are 100% vegan and cleanly-formulated.

Aqua (Water/Eau), Oryza Sativa (Rice/Riz) Bran Wax, Behenyl Alcohol, CI 77499 (Iron Oxides), Palmitic Acid, Stearic Acid, Acacia Senegal Gum, Copernicia Cerifera (Carnauba) Wax (Cera Carnauba/Cire de Carnauba), Styrene/Acrylates Copolymer, Butylene Glycol, Aminomethyl Propanediol, Cocos Nucifera (Coconut/Noix de coco) Oil, VP/Eicosene Copolymer, Glyceryl Stearate; Phenoxyethanol, Oleic/Linoleic/Linolenic Polyglycerides, Microcrystalline Cellulose, Ethylhexylglycerin, Panthenol, Tocopheryl Acetate, Ricinus Communis (Castor/Ricin) Seed Oil, Cellulose Gum, Sodium Dehydroacetate, Citric Acid, Dextran, Acetyl Tetrapeptide-3, Trifolium Pratense (Clover/Trèfle) Flower Extract. B/032323
CLEANLY-FORMULATED
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VEGAN
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CRUELTY FREE
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CLEANLY-FORMULATED
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VEGAN
__
CRUELTY FREE
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CLEANLY-FORMULATED
__
VEGAN
__
CRUELTY FREE
__
CLEANLY-FORMULATED
__
VEGAN
__
CRUELTY FREE
__
CLEANLY-FORMULATED
__
VEGAN
__
CRUELTY FREE
__
average rating 4.6 out of 5
Based on 90 reviews
  • 5 Stars
    69 Reviews
  • 4 Stars
    15 Reviews
  • 3 Stars
    2 Reviews
  • 2 Stars
    1 Review
  • 1 Star
    3 Reviews
93% of reviewers would recommend this product to a friend
Customer photos and videos
90 Reviews
Reviewed by Louis A. P.
Verified Buyer
I recommend this product
Rated 5 out of 5
Review posted

Mascara heaven.

Best mascara ever. Highly recommended. Longest lashes and last forever

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Reviewed by Rachel C., from United States
Verified Buyer
I recommend this product
Age Range
25 - 34
Skin Tone Range
Medium-Tan-Olive
Eye Color
Brown
When do you like receiving emails?
Morning
Rated 5 out of 5
Review posted

Best mascara of my life

The first time I swiped this over my lashes even once when I was doing my very first application, I literally gasped aloud. I am not exaggerating: one SINGLE swipe, and it felt like I had waved some sort of magic photoshop wand over my eye and given myself false lashes. Best mascara I have ever used and it's not even close.

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Reviewed by CMS, from United States
Verified Buyer
I recommend this product
Age Range
45 +
Hair Color
Brown
Skin Tone Range
Medium-Tan-Olive
Eye Color
Hazel
When do you like receiving emails?
Late-Afternoon
Rated 5 out of 5
Review posted

Enhances eyelashes

⭐️⭐️⭐️⭐️⭐️The color is pretty, and the gentle wand helps sweep up, separate, and enhance the eyelashes. *I don’t wear fake eyelashes, and I don’t put any liquid on them to try to make them grow.

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Reviewed by Olivia S., from United States
Verified Buyer
I recommend this product
Age Range
18 - 24
Hair Color
Brown
Skin Tone Range
Medium-Tan-Olive
Eye Color
Brown
When do you like receiving emails?
Afternoon
Rated 5 out of 5
Review posted

so great

honestly some of the best mascara i’ve used. it doesn’t clump which is what i usually have problems with.

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