Frequently Asked Questions

For all general inquiries, please email


How do I qualify for domestic free shipping?

All domestic orders above $30.00 will trigger free shipping!

When will my order ship out and arrive?

Orders must be placed by 12pm EST to start processing on the same day. Processing can typically take 1-2 business days. Domestic orders (US) typically arrive within 5-7 business days once fulfilled. Please note that orders placed during high-order velocity periods may experience a delay in the overall processing times. 

For international orders, please keep an eye on the time listed at checkout and on your tracking information which is dynamic! International orders typically arrive within 14 business days from the time of fulfillment. 

about-face will do our best to make sure your order is delivered quickly and accurately, but carrier delays outside of our control are possible. 

Please keep in mind that weather delays and COVID-19 safety protocols may increase both domestic (US) and international transit time. Our team works quickly and safely to get all orders out and we can’t wait for you to receive your products!

My tracking isn’t working!

Oh no! Sometimes it takes 1-2 days to populate with our carriers. If it isn't working at all, reach out at and we will get it solved ASAP.

My order has the wrong shipping address.

Email us at with your order # and correct info. We're here to help!


How can I learn more about a product?

We tell you all about it on our product pages - if we do not have your question there, reach out to our team at for more information.

Are about-face products suitable for all skin types?

Our products are made with all skin types in mind -- Makeup made for everyone.  All of our products are vegan, cruelty-free, cleanly-formulated + made without parabens and  phthalates.

Will my product melt/dry/freeze/expire/etc.?

If the product is in extreme hot or cold climates for a short period of time, the formula may separate or have texture changes. 

Please check the PAO (period after opening) by looking at the jar icon on the product container for more information.

Is about-face cruelty free?

Absolutely. We love all of Earth's creatures in every form. We do not, and will not ever test on animals. We also work to ensure all of our products are vegan :)

Can I sell about-face products on my own site?

We appreciate an entrepreneurial spirit, but all items purchased are for personal use only. Resale or distribution on any platform is not permitted. Orders may be subject to termination if suspected of diversion activities.


How do I check my order status?

We’ll be sure to email you with regular updates as your order makes the journey to you. Please never hesitate to reach out to us at if you ever have any questions!

How do I update an order?

Reach out to us ASAP at so we can help make any changes needed to your order.

*What are the terms of your Welcome Offer?

By signing up to receive AF SMS and Email messages you are eligible to receive 15% your first purchase of $30 or more on This is otherwise known as our Welcome Offer.
Redemption of the Welcome Offer is not valid during our sitewide Friends and Family sale.
At times we may also run Welcome Offers exclusive to our social media community.
Please note: All Welcome Offers exclude virtual gift cards and already discounted bundles.

What are the Terms of the Gift With Purchase Promotion?

Applies automatically upon checkout to orders totaling over a specficed USD or more (before tax). Does not apply to orders placed with a discount code. Free shipping applies only to orders delivered within the US.


When will I be charged?

As soon as your order is fully processed.

What kinds of payment do you accept?

We accept PayPal and all major credit and debit cards. We do not accept checks or money orders.

I think my payment was declined.

Let’s review all of your info - do you have the correct billing, expiration date, security code, and name? We are always here to help if you need at:


I got a gift card! How do I redeem it?

Enter your gift card number at checkout, on the right side of your screen. We can’t wait to see what you choose!

How can I use my gift card to shop about-face?

Gift cards work just like store credit. Once entered at checkout, it will automatically be applied to your order. For orders under your balance, the credit will roll over to your next purchase, and for orders over you can pay the remaining balance via any of our payment method options (credit card/ debit card/ PayPal, etc!)


I need to return or exchange a product (US only)

Let us help! -  Visit our returns center or email us at with your order information and we will handle your return, or help you find something else we know you’ll love.

What is about-face’s return policy (US only)?

We want you to be obsessed with your product. If you’re not completely satisfied, you have 30 days to process a return. Head to our returns page to get started. If you don’t see the return option there, or need additional help with a return or exchange, please reach out to us directly at

Please note: we only offer about-face store credit for physical returns. Green returns are up to customer service's discretion. Exchanges can be made for bags and clothing items only. At this time, we do not offer refunds for sale or discontinued items/orders, such as bundles and sitewide sales. 

P.S. Because we are an environmentally conscious brand, we don’t need you to send your product back to us once you’ve processed a return. Let’s cut back on waste together. Exclusions apply.

Where is my return slip (US only)?

Visit our returns center or email us at and we will help.

How long will processing my return take (US only)?

About 5-10 business days!

I think I received the wrong product(s).

Let us know! Email us at and we will sort you out.

about-face FAQ

What makes about-face different from other beauty brands?

about-face delivers high performing, richly pigmented formulas that are built to last, with the intention of providing you with the tools for ultimate self exploration and expression.

We are built on the truth that no one is just one thing. Humans are weird, complex, and entirely beautiful because of it. Everyone has their own messy, mad, and personal method to becoming their greatest selves. So we make products that are hardworking over hype, and designed to celebrate every version of us. The ones we end up being, and all of the experimental versions along the way…

Added bonus - all products are vegan and cruelty-free.

When will we get new about-face products?!

We are always coming up with new products and shades to share with you - Sign up for emails, and keep an eye on all of our platforms to stay posted on all of the things. Don't be shy either, we want to hear what you want - tell us about it at or drop us a note on social.

I have a question I don’t see here...

We are all about staying connected to you. Email us at and we will get back to you ASAP.

Where is about-face headquartered?

about-face is headquartered in California. Our business address is:

HAS Beauty LLC

12100 Wilshire Blvd

Suite 1150

Los Angeles, CA 90025

Please feel free to reach us for any questions at


Terms & Conditions



Host: HAS
Beauty, LLC

Prize Details: For each city listed in Section 3 of the Terms &
Conditions below, there will be one (1) winner (each a "Giveaway Winner")
who will receive two (2) tickets to see Halsey’s Love & Power tour in the
city that corresponds with their Giveaway entry submission (the “Giveaway

Start Date & Time: 05/01/2022
12:01AM PST

End Date & Time: 05/09/2022 11:59PM PST

Drawing Date: 05/10/2022

Announcement Date: 05/12/2022



This "AF x Love and Power Tour"
giveaway (the "Giveaway") is hosted and administered by HAS Beauty
LLC, of 12100
Wilshire Blvd, Suite 1150, Los Angeles, CA 90025 (the “Host”).


TIMING. The Giveaway begins
on 05/02/2022 12:01AM PT (the "Giveaway Start Date")
and ends on 05/09/2022 11:59PM PT (the "Giveaway End Date")
(such period referred to herein as the "Giveaway Period"). All
times are measured by Pacific Time (PT) in the United States, which is the
time in Los Angeles, CA.

CHANCES OF WINNING. In order to win, entrants must be (i) U.S. residents,
and (ii) over the age of eighteen. Entries are limited to individuals
only; commercial enterprises and business entities are not eligible. By
participating in the Giveaway, each participant unconditionally accepts
and agrees to comply with and abide by these Terms & Conditions, which
shall be final and binding in all respects, agrees to be bound by the
decisions of Host, and warrants that she/he is eligible to participate in
the Giveaway. Employees, independent contractors, officers, and directors
of Host, and its respective affiliates and subsidiaries, are not eligible
to participate in the Giveaway. The Giveaway is void in any place where
offering the Giveaway or the awarding of a prize is prohibited. Subject to
all applicable laws.


about 05/10/2022 (the "Drawing Date"), Host will select the
potential Giveaway winner ("Potential Winner") in accordance
with these Terms & Conditions. The Potential Winner will be selected
by random drawing from all entries received by the Host during the Giveaway
Entry Period and believed to meet eligibility requirements. The Potential
Winner will be notified via SMS on or about the Drawing Date, at the same
telephone number that was used for their entry submission, and will be
conditionally awarded the Giveaway Prize (hereinafter defined) subject to
verification of eligibility and compliance with these Terms &
Conditions. If a Potential Winner does not respond within 24 hours after
the first notification attempt, or if the prize or prize notification is
returned as unclaimed or undeliverable to such Potential Winner, such
Potential Winner may be disqualified and an alternate Potential Winner may
be selected at Host’s sole discretion. The notification will include
instructions and information regarding validation of eligibility and
delivery of prize. No liability is assumed for any winner notification
that is lost, intercepted or not received by a Potential Winner for any
VERIFICATION IS COMPLETE. Potential Winner may be required to complete and
return a Declaration of Eligibility, Release of Liability and/or Publicity
Release in the form(s) provided by Host (where permitted by law)
(collectively, the "Declaration") by the date specified by Host,
or such Potential Winner will be disqualified and an alternate Potential
Winner may be selected. If Potential Winner is a minor in his/her
jurisdiction of residence, Host reserves the right to award the prize to
the Potential Winner's parent or legal guardian, who must also execute all
documents on behalf of the minor. In the event: (a) Potential Winner
cannot be reached within 24 hours of initial notification from Host,
or for any reason after a reasonable effort has been exerted, or the
Potential Winner notification or Declaration is returned as unclaimed or
undeliverable; (b) Potential Winner declines or cannot accept, receive or
use the prize for any reason; (c) of noncompliance with the above or
within any of the aforesaid time periods, (d) Potential Winner is found to
be ineligible to enter the Giveaway or receive the prize, or (e) Potential
Winner cannot or does not comply with these Terms & Conditions. Host
reserves the right to modify the notification and Declaration of
Eligibility procedures in connection with the selection of an alternate
Potential Winner, if any. A Potential Winner will be declared the Giveaway
Winner (as defined below) when all of these Terms & Conditions are fulfilled
to the satisfaction of Host. In the event of a dispute as to the identity
of the entrant, entries will be deemed submitted by the registrant of the
telephone number used for entry submission.

winning the Giveaway Prize (hereinafter defined) depend on the number of
eligible entries received during the Giveaway Entry Period.

participating in the Giveaway, each entrant agrees to the full extent
allowed by applicable law to: (a) comply with and be bound by these Terms
& Conditions and the decisions of Host, which are binding and final in
all matters relating to this Giveaway; (b) defend, indemnify, release and
hold harmless the Host and its respective parent, subsidiary, and
affiliated companies, celebrities, celebrities' team/employer, partners
and any other person and organization responsible for Hosting, fulfilling,
administering, advertising or promoting the Giveaway, and all of their
respective past and present officers, directors, employees, agents,
attorneys and representatives, and their successors and assigns
(collectively, the "Released Parties") from and against any and
all claims, expenses, and liability, including but not limited to
negligence and damages of any kind to persons and property, including but
not limited to invasion of privacy (under appropriation, intrusion, public
disclosure of private facts, false light in the public eye or other legal
theory), defamation, slander, libel, violation of right of publicity,
infringement of trademark, copyright or other intellectual property
rights, property damage, or death or personal injury arising out of or
relating to a participant's participation in Giveaway and/or Giveaway
Prize. Released Parties are not responsible if the Giveaway Prize, or any
portion thereof, is delayed, postponed or cancelled for any reason (including,
without limitation, as a result of any COVID protocols and/or other
public health restrictions), in which event that portion of
the prize is forfeited in its entirety and no substitution will be
provided except as in Host's sole discretion. Giveaway Winner acknowledges
that all prizes are awarded as-is, without warranty, representation, or
guarantee, express or implied, in fact or in law of any kind.

PUBLICITY. Except where
prohibited or restricted by law, Giveaway Winner's acceptance of, and
Guest's participation in, the Giveaway Prize, or any portion thereof,
constitutes the Giveaway Winner's and Guest's agreement, permission and
consent for Host and any of its designees to use and/or publish Giveaway
Winner's and/or Guest's name, city and state of residence, photographs or
other likenesses, pictures, portraits, video, voice, testimonials,
biographical information (in whole or in part), address and/or statements
made by Giveaway Winner and/or Guest regarding the Giveaway or otherwise,
worldwide and in perpetuity for any and all purposes, including, but not
limited to, advertising, publicity, trade and/or promotion on behalf of Host
in any and all forms of media, without further limitation, restriction,
compensation, or notice.

DISPUTES. Except where
prohibited by law, entrant agrees that: (a) any and all disputes, claims
and causes of action arising out of or connected with this Giveaway, or
any prizes awarded, shall be resolved individually, without resort to any
form of class action; (b) any and all disputes, claims and causes of
action arising out of or connected with this Giveaway, or any prizes
awarded, shall be resolved exclusively by the United States District Court
or the appropriate California State Court located in Los Angeles County,
California; (c) any and all claims, judgments and awards shall be limited
to actual out-of-pocket costs incurred, including costs associated with
entering this Giveaway, but in no event attorneys' fees; and (d) under no
circumstances will entrant be permitted to obtain awards for, and entrant
hereby waives all rights to claim, punitive, incidental and consequential
damages and any other damages, other than for actual out-of-pocket
expenses, and any and all rights to have damages multiplied or otherwise
increased; and (e) entrant's remedies are limited to a claim for money
damages (if any) and entrant irrevocably waives any right to seek
injunctive or equitable relief. SOME JURISDICTIONS DO NOT ALLOW THE
DAMAGES, SO THE ABOVE MAY NOT APPLY TO YOU. All issues and questions
concerning the construction, validity, interpretation and enforceability
of these Terms & Conditions, or the rights and obligations of the
entrant, Host and Host in connection with the Giveaway, shall be governed
by, and construed in accordance with, the laws of the State of California,
without giving effect to any choice of law or conflict of law rules
(whether of the State of California or any other jurisdiction), which
would cause the application of the laws of any jurisdiction other than the
State of California. 

NOTICE. Host reserves
the right to prosecute and seek damages against any individual who
attempts to deliberately undermine the proper operation of the Giveaway in
violation of these Terms & Conditions and/or criminal and/or civil

DATA AND PRIVACY.Except as otherwise set forth herein, all information collected
from an entrant is subject to the Privacy Policy, and shall be used for the purpose of the administering this
Giveaway, including notifying potential winners and fulfilling prizes;
notifying entrants of Hosts’ future events and products; and otherwise as
permitted under the Privacy Policy.